teXet selects Opera for its Android phones
Saint Petersburg, Russia - March 14, 2012
More and more manufacturers are discovering that having the Opera Mobile browser installed from the start gives their customers a head start in using the phones to access the mobile web. Today, Opera Software and teXet, the leading Russian electronic devices manufacturer, announced that teXet has selected Opera Mini and Opera Mobile browsers for its Android phones and tablets. Opera's browsers will be preinstalled and shipped on teXet devices starting from this month.
teXet is one of the fastest growing mobile device brands in Russia and CIS. It is owned by Electronic Systems Alkotel, a company with 19 years of experience in bringing Russian consumers a wide range of electronics devices. Its portfolio includes DECT phones, corded phones, MP3 players, smartphones, non-smartphones, tablets, e-book readers and more. An efficient distribution system and high product quality has put the company ahead of the pack in the devices market.
teXet tablets and smartphones, including the flagship model, teXet TM-5200, will be distributed together with special versions of Opera's mobile browsers for Yandex, the top search engine in the CIS countries. Yandex Opera Mini and Yandex Opera Mobile combine all the features of the original browsers with Yandex's search technologies.
"The browser has become one of the main differentiators on the competitive market of Android phones," said Dmitry Sitnikov, Software Manager, Electronic Systems Alkotel, Ltd. "With our latest line of advanced handsets powered by super-fast Opera technology, we're entering the world of mobile in a big way, giving our consumers the best web experience for a reasonable price."
"The number of Opera's users on Android is booming nowadays. The reason is simple: intuitive, fast and cost-efficient browsing smoothly integrated with the Android platform," said Lars Boilesen, CEO, Opera Software. "We are happy to welcome another manufacturer choosing our browsers for their customers. By combining the world's number-one mobile operating system with the world's top mobile browser, teXet is meeting the latest market expectations."
Russia is the county with the biggest number of Opera Mini users around the world. Last year, over 40% more Russians used Opera Mini compared to 2010. At the same time, they visited over 117% more webpages than in the previous year.
Electronic Systems Alkotel created its teXet brand in 2004. Since that time it has demonstrated its unique design, corporate style, modern technology, price appeal and reliability - all of which form the foundation of the company's philosophy. Its production leadership is confirmed by market statistics: it holds the second-place market position for DECT phones and MP3-players, with shares of 17% and 18%, respectively, and the third-place position for volume of e-books, with a market share of 11%. teXet has a well-developed distribution system and has partner agreements with federal digital and mobile-phone stores. In addition, teXet has official representatives in the CIS region. Soon, teXet will open its own stores and an online shop. For more information about teXet and its offerings, see its official site at www.texet.ru.
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Opera enables more than 350 million internet consumers worldwide to connect with the content and services that matter most to them. Opera also helps publishers monetize their content through advertising and advertisers reach the audiences that build value for their businesses, capitalizing on a global consumer audience reach that exceeds 1 billion.
Opera is a trademark of Opera Software AS.