Culinary delights for your phone
Opera Mini users can now savor delicious content on phones served by Hungama.com
Oslo, Norway and Mumbai, India - May 18, 2011
Be it food or the latest Bollywood songs, it is always satisfying when you get a sumptuous helping of your favorite delicacies. In order to keep Opera Mini users" web platter filled with the content of their choice, Opera Software and Hungama Digital Media Entertainment have put together a sumptuous offering. Opera Mini users in India now have one-click Speed Dial access to their favorite entertainment content through Hungama.com.
Starting this month, every new user who downloads the Opera Mini browser in India will have the Hungama.com icon on their Speed Dial homepage. This icon will take users to m.hungama.com, for access to music tracks, videos, wallpapers and imagery, and ringtones that can be downloaded onto their mobile devices. This content crosses popular genres such as Bollywood, regional, devotional, animation and more. It is available through all Hungama.com subscription plans and a-la-carte rates. Existing Hungama.com users will also be prompted to download the Opera Mini browser for easier, faster downloads.
"As mobile phones become the most preferred device for the consumer's entertainment needs, Hungama.com offers the very best content across genres anytime, anywhere," said Siddhartha Roy, COO, Hungama.com. "With a hot key on the Opera Mini browser, access to this content is just one click away. We aim to serve the consumer the best-quality entertainment in a manner that is easy to consume, at a price point that is competitive and piracy free."
"According to Opera's State of Mobile Web reports, we have seen that in addition to search, email and social networking, Indians are increasingly logging on to download portals. It was logical for us to seek a partnership with Hungama.com, which has an impressive collection of content. We hope Opera Mini users take full advantage of the Hungama.com Speed Dial," said Lars Boilesen, CEO, Opera Software. "After all, a happy stomach is our way to the hearts of our users."
Fast facts about the Opera Mini browser
- The most popular mobile browser on the market
- More than 102 million monthly users worldwide
- More than 59 billion pages processed each month
- The Opera Mini servers compress webpages by up to 90% of their size
Opera Mini is available for free on more than 3000 different mobile phone models, in all markets. Download it from m.opera.com.
Life is limited, but entertainment doesn"t have to be, when you are on board India's premium digital entertainment store, Hungama.com, offering 4,50,000 pieces of full length music tracks, videos, ringtones, mobile wallpapers and dialogues across categories - Bollywood, instrumental, ghazals, devotional, Indian regional music, international music and much more for digital downloads. Accessible from a PC and mobile, users can enjoy all this content through a simple three-step process - browse, preview and download - by subscribing to value-for-money price plans designed to suit every individual need. Some of the key features of this digital destination include a 30-second preview feature for music and videos you would like to download, ease of access and portability which allows you to sync devices with your PC and carry your favorite entertainment anywhere you wish to take it. It is also available on Facebook via the Hungama My Play application. Hungama.com is a part of Hungama Digital Media Entertainment Pvt Ltd. For the complete digital experience visit us at www.hungama.com on mobile and PC.
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Opera enables more than 350 million internet consumers worldwide to connect with the content and services that matter most to them. Opera also helps publishers monetize their content through advertising and advertisers reach the audiences that build value for their businesses, capitalizing on a global consumer audience reach that exceeds 1 billion.
Opera is a trademark of Opera Software AS.