Opera to double user base on Android by 2017
Major makeover of Opera Mini browser as Opera announces new user targets for Android
From today, Android users can enjoy a new version of the Opera Mini mobile browser, available for free from Google Play. Opera Mini’s dramatically redesigned interface achieves a native Android look and feel.
Opera's new growth targets for Android users
The upgraded version of Opera Mini for Android coincides with the announcement of Opera’s high growth targets for the Android platform.
“We aim to reach 275 million users on the Android platform by 2017, more than doubling today's user base of 130 million. This growth will further cement Opera's position as a dominant browser in fast-growing, emerging economies,” says Lars Boilesen, CEO of Opera Software.
Android had over an 81% market share among smartphone operating systems in 2014, according to IDC, the global market-intelligence firm. This trend dovetails with Opera’s growing user base on Android, the largest user base for the company.
About the new Opera Mini for Android
In addition to the new user interface, the latest Opera Mini has these features:
- A simplified menu
- Overhauled Speed Dial
- A private-browsing mode
- Options to customize the browser layout for more thumb-friendly surfing
- A scalable interface with higher resolution for tablets and large phones
- Updates to the Discover newsfeed to provide more of the latest content across the web
- A data counter to show daily progress on data savings, helping users keep data costs under control
Like previous Opera Mini versions, Opera Mini 8 compresses webpages to as little as 10% of their original size. This decreased data traffic means users get to their content faster, extending their data plans further.
“Opera Mini is the browser that gets you from A to B on the web, no matter where you are, what your network is like or which device you use. Today’s updated features and design make Opera Mini a browser that’s truly enjoyable to use, with a lighter and fresher browsing experience,” says Christian Uribe, Product Manager for Opera Mini.
Opera’s other apps on Android
Do more with your browser. Try out Opera Mini for Android for free from Google Play. Check out the evolution of the Opera Mini browser, which is celebrating its 10th anniversary this year, on the Opera blog.
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Opera enables more than 350 million internet consumers worldwide to connect with the content and services that matter most to them. Opera also helps publishers monetize their content through advertising and advertisers reach the audiences that build value for their businesses, capitalizing on a global consumer audience reach that exceeds 1 billion.
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