Opera and MTS Russia launch App Market store
Subscribers get unlimited access to mobile entertainment
MTS Russia subscribers will get unlimited access to games and apps with today’s launch of App Market, following a cooperation between Opera Software and Mobile TeleSystems, the leading telecommunications operator in Russia and CIS.
The App Market store, built on the same technology pioneered by the Opera Mobile Store, offers MTS Russia mobile customers a weekly subscription to more than 3,000 premium games and apps, including popular mobile gaming hits such as Angry Birds Star Wars II, Modern Combat 4, N.O.V.A. 3, Tor 2: Realm of darkness, Real Soccer 2014, Green Farm 3, GT Racing 2 and many others. New apps will be appearing in the store every week. The App Market service is available at appmarket.mts.ru to all MTS users who use the internet on their Android, BlackBerry or Symbian phones and tablets.
“Our project with Opera Software will allow MTS smartphone users to get the latest and greatest apps at a very favorable price. App Market will be interesting to both mobile gamers and those who would like to further smarten up their smartphones with useful content, be it ebooks, online dictionaries, photo editors or other apps. Affordable access to games and apps is yet another benefit of smartphones and will contribute to further increasing the smartphone penetration rate on the MTS network,” says Vyacheslav Nikonov, B2C Marketing Director, MTS.
“Opera Software has cooperated with MTS for several years, and during that time we have made mobile internet more accessible and faster for MTS customers with our flagship browser Opera Mini. Now, with the launch of the co-branded App Market store, MTS Russia users will get easy access to thousands of mobile games and apps directly from their mobile accounts,” adds Lars Boilesen, CEO, Opera Software.
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Opera enables more than 350 million internet consumers worldwide to connect with the content and services that matter most to them. Opera also helps publishers monetize their content through advertising and advertisers reach the audiences that build value for their businesses, capitalizing on a global consumer audience reach that exceeds 1 billion.
Opera and Opera Mini are trademarks of Opera Software AS.