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Loewe selects Opera to deliver premium Web technology to connected TVs

March 23, 2010

Oslo, Norway - March 23, 2010

Opera Software today announced that its Opera Devices SDK 10.15 for Linux was selected by Loewe, the premium European brand in-home entertainment. Opera will help Loewe fulfill its promise to deliver "innovation for the senses" by providing Web browsing, widgets and HbbTV implementation on Loewe connected TVs.

Opera for connected TVs is designed to serve as a one-stop shop for delivering superior content that is optimized for the television screen. Opera's renowned speed, superior performance and steadfast devotion to Web standards have resulted in its best-in-breed status on connected TVs. Opera has maintained strong support of initiatives such as the Open IPTV Forum and HbbTV and has implemented these standards in order to help manufacturers create a better solution and improve time-to-market.

"We have made a promise to our customers to add value with every innovation, and today our customers are asking for connected TVs. Opera is a clear winner when it comes to adding value to connected TVs, using the Web to enable new content and services on Loewe devices," said Bernd Weickert, R & D Director Software, Loewe. "For us, the ability to use Opera to create an HbbTV compliant solution was crucial, as this is now the emerging standard for creating the interactive types of entertainment that TV viewers want."

"When a customer takes on the Opera for connected TVs solution, they get speed, unmatched performance and an innovative feature-set that results in a compelling TV experience. We are excited to be working with Loewe, a company with well-deserved industry recognition for its superior quality," said Lars Boilesen, CEO, Opera Software. "Opera is well poised to exceed Loewe's quality expectations, giving Loewe TV owners the best that Web technology has to offer."

About Loewe

Outstanding design, innovative technology and superior quality are features of all products sold under the Loewe premium brand. Technological highlights include: home entertainment systems with high-resolution picture quality, an integrated hard disk recorder and a digital TV receiver. In 2009, sales for the publicly listed company founded in 1923 in Berlin totalled € 325m, with EBIT of € 13.5m (preliminary key figures). Loewe manufactures and distributes televisions, Blu-ray players, DVD recorders, audio components and multiroom solutions. The company has around 1, 000 employees and, on an international level, is represented in 50 countries.

About Opera

Opera enables more than 350 million internet consumers worldwide to connect with the content and services that matter most to them. Opera also helps publishers monetize their content through advertising and advertisers reach the audiences that build value for their businesses, capitalizing on a global consumer audience reach that exceeds 1 billion.

Opera is a trademark of Opera Software AS.