Opera and Macromedia Join Forces to Improve User Experience on Devices
Macromedia to extend reach in embedded space via Opera
San Francisco, CA and Oslo, Norway - June 17, 2002
Macromedia, Inc. (NASDAQ:MACR) and Opera Software ASA today announced that Macromedia Flash Player will be available to licensees of Opera's embedded browsers.
Opera will make Macromedia Flash Player available to consumer electronics manufacturers and software platform providers on a range of devices from wireless handhelds to set-top boxes, extending Macromedia's reach into the embedded space. Opera has licensed Macromedia Flash Player for inclusion in Opera embedded editions for Linux and QNX operating systems. The agreement now makes it easier for licensees of Opera's Embedded Browser to support Macromedia Flash Player with their devices and platforms, and unleashes the power of rich multimedia applications, services, and content on a broad range of web enabled devices.
"Macromedia Flash is defining the user experience on devices through its compact delivery format, lightweight client, and ability to deliver unparalleled user experiences," said Peter Meechan, vice president, Macromedia. "Licensees of the Opera embedded browser will now be able to take advantage of the powerful Macromedia Flash MX development environment to deploy content across a wide range of devices."
Macromedia Flash Player is the leading rich client for delivering Internet content and applications both on the desktop and on a wide range of devices. Macromedia Flash MX combines sophisticated multimedia and powerful application development features to enable new content and services such as rich messaging and mobile business applications such as e-learning and productivity applications for a wide range of Internet enabled devices.
"Opera is the recognized browser leader for embedded products, and the inclusion of Macromedia Flash support makes Opera an even more attractive choice for our customers," says Lars Boilesen, vice president embedded browser technologies, Opera Software. "With Macromedia Flash, Opera offers software solutions providers and OEMs access to a convenient one-stop purchasing place for all their Web needs, enabling more than one million developers to deliver rich content and applications on a range of Opera-enabled smart devices and platforms."
About Opera Software
Opera Software ASA is an industry leader in the development of Web browsers for the desktop and embedded markets, partnering with companies such as IBM, AMD, Symbian, Canal+ Technologies, Ericsson, Sharp and Lineo. The Opera browser has received international recognition from end users and the industry press for being faster, smaller and more standards-compliant than other browsers. Opera is available on Windows, Mac, Linux/Solaris, Symbian OS and QNX. Opera Software ASA is a privately held company headquartered in Oslo, Norway. Learn more about Opera at www.opera.com.
Macromedia empowers millions of designers and developers to create effective user experiences across the widest array of platforms and devices. Through an open, integrated family of client, tool, and server technologies, Macromedia is driving a new generation of rich Internet applications that will radically improve the Internet experience. Learn more about Macromedia at www.macromedia.com.
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Opera enables more than 350 million internet consumers worldwide to connect with the content and services that matter most to them. Opera also helps publishers monetize their content through advertising and advertisers reach the audiences that build value for their businesses, capitalizing on a global consumer audience reach that exceeds 1 billion.
Opera is a trademark of Opera Software AS.